Author Nation Live 2024
Programming
This domain will delve into the world of digital advertising, a crucial aspect of any author’s success. Sessions will provide insights and strategies for effectively using platforms to reach your target audience and boost your sales.
*Titles are tentative and subject to change.
Other Domains
How to Advertise Your Wide Books Without Spending a Dime on Cost-Per-Click Ads!
Track: All
This talk will cover strategies for wide authors to generate income without relying on costly CPC ads, offering insights from a full-time author who has achieved success without spending a dime on Facebook ads.
Erin Wright
Invited speaker
she/her
Erin Wright has been a wide author since 2017; she co-founded Wide for the Win in March of 2019.
When she's not helping other authors be successful, she's writing down stories of sexy cowboys finding love ever after.
If you could read any book again for the first time, what would it be?
A Knight in Shining Armor by Jude Deveraux. Deveraux is a master, and this book is one of her most beloved.
Beginning Amazon Ads
Track: Emerging Storytellers
This talk offers a basic ad strategy and tactics for beginners, providing authors new to advertising with a 60-day plan to promote their book or series.
Targeting 101
Track: Emerging Storytellers, Inquisitive Voyagers
This talk will cover advertising fundamentals, identifying your target audience, and reaching that audience with specific tactics.
Amazon Ads Optimization
Track: Inquisitive Voyagers
Aimed at anyone overwhelmed by data or needing to establish a "habit" through optimization rules, this session will cover key tenets of optimizing an ads dashboard.
Janet Margot
Invited speaker
she/her
From the halls of Condé Nast to the guidebooks of Lonely Planet, Janet Margot has built a decades-long career in media, publishing and book marketing. A decade-long veteran of Amazon, she helped build the advertising platform specialized for books and owned its advertiser experience, including international expansion.
Since then, Janet founded Book Geeks Media, a consultancy helping independent authors and publishers to grow their business on and off Amazon. From time to time, she also serves as a fractional Product Manager in the tech world, where she gets to work on juicy things like using algorithms to solve business and customer problems.
If you could read any book again for the first time, what would it be?
Midnight's Children (Salman Rushdie)
Amazon Ads: The Konami Code
Track: Inquisitive Voyagers
The days of Push Button, Make Money in publishing are over. Now, the sequence feels like an advanced, secret cheat code known only to a few. Discover the strategies to boost your royalties with Amazon Ads in this never-before-seen session hailed by early reviewers as Riddle’s greatest creation since The Atlantis Gene. Learn the insider tactics and brutal truths of Amazon Ads. This session dives deep into advanced techniques to improve your advertising acumen. Are you ready to level up?
A.G. Riddle
Invited speaker
A.G. Riddle spent ten years starting and running internet companies before retiring to focus on his true passion: writing fiction. He is the author of ten novels that have sold nearly five million copies worldwide in twenty languages, one of which is in development to be a major motion picture.
Riddle grew up in Boiling Springs, North Carolina, and graduated from UNC-Chapel Hill. During his sophomore year in college, he started his first company with a childhood friend. He currently lives in Raleigh, North Carolina, with his wife, daughter, and eccentric dog.
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